BENELLI

We present this film for Benelli España to announce their charity project #leoncinosolidaria.

Info

Take a look at the project #leoncinosolidaria by Benelli España.

The historic Italian motorcycle brand Benelli presents its #leoncinosolidaria campaign. A project that will convert the kilometers traveled by ¨La Solidaria», a Benelli Leoncino 500 Trail, in money for Fundación Aladina for the fight against childhood cancer.

Client: Benelli España
Website: benelli.com
Services: Film production and Post-production

Brief

A solidarity project focused on influencers and professionals from the world of motorcycles that will give maximum visibility to the campaign.

The objective of Benelli is that the Leoncino Solidaria motorcycle travel more than 30,000km in 12 months and thus get donate the maximum money possible to Fundación Aladina for their 10th anniversary fighting against childhood cancer.
Benelli wanted to transmit the adventurous character of its Benelli Leoncino 500 Trail in a film that invites you to drive it on all types of terrain.

Making of

We choose locations with twisty roads and off-road tracks to achieve the polyvalent nature of this magnificent trail motorcycle by Benelli.

Drone flights, camera-car shots and spectacular off-road tracks to present in action this Benelli #leoncinosolidaria. The relation between the young girl playing with a small motorbike recreating the action of the driver and the film locations. A very fresh song inviting to ride the Benelli Leoncino 500 Trail for this solidarity campaign.

Final

A fantastic film that combines beauty and action shots.

Another nice film directed by Riki Rocket for Benelli España presenting their campaign #leoncinosolidaria for Fundación Aladina. A nice combination between the imagination of a young girl playing with a small bike nad how interacts her adventure on the real bike actions.

 

CLIENT: BENELLI ESPAÑA

DIRECTOR: Riki Rocket

PRODUCTION COMPANY: Monduke Productions

PRECISION DRIVER: Jordi Sanz

STILLS: Jordi Bertran

POST-PRODUCTION: Monduke Productions

SOUND RECORDER: Ricardo Román (WhipSound)

SOUND DESIGN: Edu Martinez (WhipSound)

BENELLI ESPAÑA #leoncinosolidaria